҂(yng)ԓL(fng)U(xin)o̎xc(din)P(gun)ĕ߀бҪСһƪ˱x1000ֹp
DZdzõĕ]xxܕr(sh)ⱣU(xin)ՈӛеL(fng)U(xin)o̎ʹñU(xin)Ը÷ɢПoՓԼ߀Ǽ挦L(fng)U(xin)
]@
w(ni)վÑͶˣĽǶҎ(gu)L(fng)U(xin)һڴU(xin)N۵ĵƽ_Ñṩr(ji)ֵнbxͬÑҪͬĮa(chn)ƷM㣬ߏesıU(xin)a(chn)ƷҲ˲ͬĵƥ]
ֵм(x)˼Ŀܰ˂ͶYL(fng)U(xin)ճ(jng)L(fng)U(xin)^鼚(x)ڝڵͶЌ(sh)ԡϣԾ(zhn)ƥÑϷsıU(xin)a(chn)Ʒ(sh)пɽbҲͬr(sh)^(qing)
҂?yu)ʲôҪU(xin)I(y)(w)
@_ʼ_ʼвֵ˼ĵط(dng)ȻٍXl(f)չI(y)(w)(chung)ɖ|r(ji)ֵһ(g)ƽˉ۶L(dng)@ԡU(xin)߾ơᵽU(xin)NǷ֎NtһN\@ľ
"",uU(xin)˵ĽǶȿ]ֻӋ(j)؈(bo)ڶN"H",IuU(xin)һNH֮g؟(z)c(dn)(dng)?sh)wF(xin)N"",IuU(xin)һN"",IuU(xin)ǞeU{M(fi)һijһr(sh)gc(din)
o(zi)orǸ(bo)wF(xin)õĮa(chn)ƷҲǞؕI(xin)һU(xin)һN߾(lin)W(wng)U(xin)I(y)(w)ĴһN߾ĠB(ti)_չI(y)(w)ϵĸ(bo)Ҳδijһr(sh)wF(xin)
пԸھĵط
L(fng)U(xin)ܱ^ȫ^(x)sr(sh)Ñý(jng)(j)W(xu)еĸvyԶxһ(g)Utility function@еL(fng)U(xin)Ƿȱģ
1.еĿqualitativeargumentԵL(fng)U(xin)M(fi)ڝڵͶˁvf˵аԣM(fi)fҪԼӋ(j)㲻ͬeı~ԼҪٱ~Ǻm]ж
UtilityFunction,ҪM(fi)Ӌ(j)ǷdzߵĘ(bio)(zhn)Ҫ
2.ߵL(fng)U(xin)܃Hᘌ"",ǽQõ"M"L(fng)U(xin)L(fng)U(xin)ϷǸߌӴεأͬӵʲô(yng)ԓM(jn)utilityfunction˶ģڸߌӴεڲͬӴεL(fng)
U(xin)Ҳǟo̶̵һȫw
3.ͬͬr(sh)εL(fng)U(xin)ƫDzͬģoB(ti)Sr(sh)gθԼL(fng)U(xin)Ӌ(j)Ҳδڕ漰r(sh)εIntertemporal Utility Functionδ漰δ_xԽr(sh)gL(fng)U(xin)ƫø׃Ҳ_(sh)
^yԱ_x
Defining Utility function forprospective customers is by all means not a minor task.yҲǙC(j)҂ԶϤM(fi)Լy֪ԵUtilityfunction,Y(ji)ڬF(xin)AȫɱU(xin)ˣ(jng)o(j)ˣͶ˶x
utility functionĕr(sh)(yng)U(xin)ИI(y)δl(f)չһKdzęC(j)
U(xin)Nƽ_ĵăr(ji)ֵ
˷ƵĵطҲ^@ôU(xin)ƽ_ṩʲôӵăr(ji)ֵ䌍(sh)ѽ(jng)^L(fng)U(xin)ܺܺãȻҪڵͶԼM(jn)P(gun)ķÑvfҪ^ߡ
ðćLԇxһ£ƽ_ăr(ji)ֵڽÑÑԼδ֪ÑxyԼxutility function ,Լx]maximizeÑutility functionıU(xin)a(chn)Ʒhr(ji)(qing)ɵ
U(xin)˾M(jn)бU(xin)a(chn)Ʒƣ
ԴW(wng)j(lu) ؟(z)ăHތW(xu)(x)a(chn)(qun)}Ո(lin)ϵ҂r(sh)h